Privacy Policy

Welcome to the MPG Sport website ("Site"). This privacy policy explains what private and personal information is collected through this Site, how that information is used, to whom it's disclosed, and how it's safeguarded. Unless indicated otherwise, this policy applies only to personal information collected through the Site, microsites, or mobile sites of our brands and lines of business that expressly adopt, and display or link to, this policy. These brands and lines of business include Mondetta US Inc., MPG and MPG Sport. By "personal information" we mean your identifying information (like name, home address, and email address), and descriptive information (like tastes and preferences) if coupled with your identifying information. We may refer to MPG as "we," "us," or "our" throughout this privacy policy. We are committed to treating your private and personal information with care and in compliance with the law.

This privacy policy answers these questions:

  • What personal information is collected and how is it used?
  • How is technology used to serve our advertisements on other Sites and what choices do you have?
  • How does this Site interact with third-party Sites and content?
  • What information do we share with third parties and our sister brands (or what information may they access because of the services they provide to us)?
  • What choices do you have about how your information is used?
  • How do you update your personal information?
  • How do we address children's privacy?
  • How do we secure your information on our Site?
  • Where is personal information stored and processed?
  • Whom should you contact with questions or concerns?
  • When was this policy last updated?

What personal information is collected and how is it used?

1. Information You Directly Provide Through Our Site. We collect personal information directly from you to help us provide you a superior customer experience as it relates to our Site. Examples of the information we collect include name, address, phone number, email address, personal preferences, credit card number, purchase and ordering information, demographic information, responses to survey questions and sizing information. This information is collected at various places on our Site such as when you check out with your online order; subscribe to catalogs, email offers, and mobile messaging offers; participate in surveys; enter contests or sweepstakes; or interact with special-event or program offers. We may also collect information that you provide on our Site about people you know. For example, we collect your gift recipient's contact information to process your gift orders. We use personal information to do things like:

  • process your online orders;
  • open an online account at your request;
  • personalize your online experience with content and offers that are tailored to your interests;
  • provide customer service, whether it's responding to a request or following up on an order;
  • include you in surveys and contests;
  • enable you to post your content, such as comments or images;
  • facilitate networks of online social activity centered around our products and services;
  • improve our Site, improve the manner in which offers are made on our Site, improve purchase decisions of our visitors and the interactions visitors have with our Site;
  • enable you to interact with third-party content service providers, whether by linking to their sites, viewing their content within our Web environment, or by viewing our content within their Web environment; and market our products and services that may be of interest to you. For instance, we may add you to email lists for other MPG brands or lines of business when you make an online purchase or sign up to receive emails; or we may add you to the MPG print-catalog list when you make an online purchase.

2. Information We Observe or Collect Through Technology

When you visit this Site, we collect navigational information, such as browser type and version, service provider identification, IP address, the site from which you came, and the site to which you navigate. Navigational information is largely anonymous because it doesn't contain your name, address, phone number, email address or other information that directly identifies you. However, we may associate this navigational information with your personal information if you provide it.

To better understand what you do while on this Site, we use a browser feature known as a cookie. A cookie is a small data file that's stored by your Web browser on your computer. It's used to do things like see how you navigate this Site, what you click on, and remember you and your online purchases when you return. This helps us improve our Site, provide better customer service, tailor your online experience, and tailor offers to you based on your unique tastes and online interactions and purchase history. A cookie is not a computer program and has no ability to ready data on your computer or instruct your computer to perform any step or function. We also use clear gifs (also known as a Web beacon or Web bug) on this Site and in our emails. A clear gif is a nearly invisible pixel-sized graphic image on a Web page, Web-based document or e-mail message. It helps us do things like view the URL of the page on which the clear gif appears and the time this Site or email in question is viewed. Clear gifs in e-mails help us confirm the receipt of, and response to, our emails, including those that you forward to friends and family; and they help deliver a more personalized online experience. These technologies may be used to help us see which of our interactive experiences online users like most. For example, we keep track of the number of times a video, widget or other media is accessed or embedded on social networking sites and on which social networking sites it is embedded based on inquiries that are sent to this Site. Cookies and clear gifs also allow us to associate your online navigational information, purchases and interactions with any personal information you provide (such as name, address, phone number, survey responses, and email address). We'll associate this information to deliver products and services to you; to improve our business; to transact business; and to market our products and services on this Site and other websites and through a variety of media like email, mobile advertising, and direct mail. As an example, we may use cookies to keep track of what you put into your shopping bag. That can help us contact you if your online session is disrupted in mid-purchase, resulting in an abandoned cart. We can also use this technology to determine whether you'd be interested in participating in special events, given your preferences. The end result is a more personalized experience that's tailored to your needs and tastes. For information about your options with respect to cookies, see "What choices do you have over how your information is used?" below.

3. Information Others Observe or Collect through Technology.

We evaluate and select third-party service providers to help us provide certain features on this site and analyze our visitors' site and purchase preferences. The following provides more information about these service providers.

We use third-party services to provide certain features on this Site. These third parties use some or all of the technologies described in Information We Observe or Collect Through Technology to provide these features.

We use analytics companies to better understand your use of this Site, and Web capabilities like embeddable widgets. For instance, these third parties may do surveys to determine satisfaction with the Site and then tie the responses to actual behavior on the Site. We also use third parties so that we can evaluate and understand your online purchases to provide tailored offers and information to you. This information also allows us to improve this Site and our Web capabilities. We accomplish this by using some or all of the technologies described in Information We Observe or Collect Through Technology.

How is technology used to serve our advertisements on other Sites and what choices do you have?

We contract with third-party advertising companies to deliver tailored online display and banner advertising to you on other Sites. To serve this advertising, these third-party companies place, use or rely on technology, such as cookies and clear gifs, to obtain information about customer interactions with us through our Sites and interactions with other Sites. Once this information is gathered, it helps us select tailored ads for placement on these other Sites, based on a customer's online shopping history and experience with us.

For information about opt-out programs that these third party advertising companies participate in, and the effect of opting out, click the following: (you'll then leave this Site for online sites where you may specify your preferences under those programs). You can also click the preference icon that may appear on some of our advertising served through use of these technologies. You should also note that our systems do not recognize Do Not Track headers from Web browsers.

How does this Site interact with third-party websites and content?

We may enable you to navigate to third-party websites and services, or otherwise display third-party content. We do this for your convenience. We don't endorse or generally have any affiliation with these third parties. And we don't control and aren't responsible for their Web practices. It is possible that the third party providing content through our Site may collect or observe information through its use of technology. Whether the third-party content appears within our Web environment (like a map frame), or you leave our Site for another website to view it, those service provider's terms, conditions, and privacy policies govern your online experience (unless we post a statement that indicates otherwise). Please view their terms of service and privacy policies if you have any question about their practices.

Here's a partial list of the websites or content of these third parties:

We may provide content on our Site that exists on other Sites, such as live or recorded video, through a frame surrounded by content from our Site (this framed content is referred to as an iFrame). The iFrame is used to facilitate easy access to the content from the other Site.

We may rely on the expertise of third-party service providers to run sweepstakes, contests, and surveys. Navigation to these websites may be seamless so that it appears you're still in our Site environment. In these cases, the third-party's privacy policy may apply to any personal information you provide. So please take note of the terms, conditions, and policies that apply, which may be different from this Site. We are not responsible for the privacy practices used by other websites or the content or accuracy of those websites.

We may at times facilitate easy access to third-party websites, like social networking websites and other websites that host user-generated content. This may include easy click-through access or even "single sign-on" to these sites. The third-party's privacy policy applies to any personal information you provide at these websites.

We may interact with certain unrelated companies that offer their customers memberships to participate in programs, which may include rewards for purchases from us. If you become a member of one of these programs or purchase something from us at this Site through such a program, we may provide the company administering the membership program enough information about you or your purchase (like contact information, transaction date, transaction amount, and order number), to enable it to honor your membership. We are not responsible for the privacy practices of the companies sponsoring these membership programs. Their terms, conditions, and policies apply to any information that's provided to them to further their programs.

What information do we share with third parties and our sister brands (or what information may they access because of the services they provide to us)?

We may share information about you with third parties, as described below, and as otherwise described in this privacy policy:

We may also share the information described in this privacy policy, like postal and email address, customer preferences, and purchase history within our business family so that our affiliates may market to you. Our affiliates include such brands as Mondetta US Inc., MPG Sport and MPG.

We use third-party "back-office" contractors to help handle parts of our business because of their expertise, resources or scale. They help us do things like fulfill orders, process payments, provide some customer service through chat features, monitor site activity, serve surveys and provide analysis from the surveys when combined with Site use, maintain databases, administer and monitor emails, administer and send mobile messages, serve ads on this and other Sites as described above and provide consulting services. Contractors may also assist us in hosting microsites and mobile websites where you may provide personal information about you and others you know and where they may observe information about you in the same way as described above (see What Personal Information Is Collected At Our Site, and How Is It Used?).

We may disclose specific information about our Site visitors if we have a good-faith belief that it's necessary or authorized under the law to protect our customers, the public or our business.

In the event we sell or transfer all or a portion of our business assets, including a brand or line of business, consumer information may be one of the business assets that is transferred in connection with the transaction.

Nothing in this policy restricts our ability to share aggregated or anonymized information that does not directly identify you.

What choices do you have about how your information is used?

You may remove yourself from the MPG and MPG Sport email list by following the removal instructions located at the bottom of each commercial email or by completing the removal from e-mail form. Opting out of these emails will not stop operational or transactional messages such as password-reset or account related information from the brand or line of business in question. We may occasionally provide you with the opportunity to opt in to receive email messages from third parties. If you do opt in, we'll share your e-mail address with the specific third party in question. Please review their privacy policies to see how they treat your personal information.

If you've signed up for mobile text messaging offers but later decide you no longer wish to receive these offers, simply follow the opt-out instructions included in the mobile message.

If you'd like to specify your preferences for our catalogs (including our postal-mail offers), simply follow the instructions on each catalog, or dial 1-855-MPG-USA1 (674-8721). .

You may always choose to block cookies or even clear cookies from your computer. Simply follow your browser's instructions on how to block and clear cookies. Note that blocking cookies may not block the "first-party" cookies that are placed on your computer when you visit this Site. By first-party cookies, we mean those cookies (whether placed by us or a contractor) that help us see how visitors use this Site, and enable us to deliver our ads on our Site and other websites. Otherwise, clearing cookies after each visit to this Site will prevent observations from multiple sessions being aggregated over time. Please consider the consequences of blocking or clearing cookies. Many Sites rely on their cookies to provide you with services or features that you have requested or expect. With respect to cookies used as part of a survey, if you do not want the use of cookies to associate survey responses with your behavior on the Site, you can elect to not take the survey.

5. OTHER MARKETERS If you don't want your basic contact and purchase information shared with other marketers (other than our affiliates and our contractor/service providers), please click here.

How do you update your personal information?

We prefer to keep your personal information accurate and up-to-date. You may update or modify your billing- and shipping-related information, and other account information, by logging onto our Site.

How do we address children's privacy?

We do not knowingly collect information provided by children under the age of 15.

How do we secure your information on our site?

The security of your personal and private information is extremely important to us. We use technical and administrative security measures that are designed to protect your information from unauthorized access, disclosure or modification. We periodically review our security practices to consider appropriate new technology. Our Site has the following types of security measures: limited access data-centers, firewall technology, and (for our e-Commerce sites through which you may place orders) secure-socket-layer (SSL) certificate authentication. SSL is encryption technology that provides security for information that's transmitted over the Internet.

While we implement the above security measures on our Site, you should be aware that 100% security is not always possible.

Where is personal information stored and processed?

MPG is an international organization, with affiliated legal entities, business processes, management structures, and technical systems that cross borders. Customers accessing and purchasing from our Site in the U.S. will be interacting with servers and services provided from within the U.S.A.

If you wish to make an inquiry about privacy or data transfer, please contact our Customer Service Team at 1-855-MPG-USA1 (674-8721).

Whom should you contact with questions or concerns?

If you have general questions about our Privacy Policy, please feel free to contact us.

For specific questions, concerns, or complaints contact us by email at

When was this policy last updated?

If you're concerned about how your personal information is used, please visit our site often for this and other important announcements about This privacy policy is not intended to, and does not, create any contractual or other legal rights in or on behalf of any party.

This privacy statement is effective February 15, 2016.


Monday - Friday 8:30 a.m. to 5:00 p.m. (Central Standard Time)
Saturdays, Sundays & Holidays - CLOSED
TOLL FREE: 1-855-MPG-USA-1 (674-8721)
HEAD OFFICE: 1-888-666-3388

MPG Sport
1109 Winnipeg Avenue
Winnipeg, Manitoba
Canada R3E 0S2